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The key to growing and managing your handmade business is managing your time. The goal is to work smarter, not harder, so you can focus on what you do best – creating amazing products. We’ve put together a list of tools you can use to grow your handmade business.

Disclosure: We only recommend products that we would use for ourselves and all opinions expressed here are our own. When you buy through links in this post, we may earn an affiliate commission.



Just Artisan is a global marketplace exclusively for handmade goods. It provides a fully-featured dashboard with low fees and a commitment to supporting artists and makers.

Etsy is a global marketplace for handmade and vintage goods. They are the largest online marketplace for handmade goods.

Amazon Handmade is an artisan-only community within the global Amazon marketplace. Selling with Amazon Handmade gives you access to the world’s largest marketplace.


Stand-Alone Website

Shopify is an easy to use tool for creating professional-looking e-commerce websites. They’ve created a platform with all the e-commerce and point of sale features you need to start, run, and grow your business.

WooCommerce is a customizable, open-source eCommerce platform built on WordPress. It is one of the most popular website builders on the planet, with a passionate community of developers, freelancers, bloggers, and e-commerce sellers. Their flexible tools give you the freedom to create a professional e-commerce store for your brand.



Google Keyword Planner helps you find the right keywords to get your google ad in front of the right customers.

Keyword.io is a free keyword research tool to help you find actual phrases people use to search for products online. If you upgrade to a Pro account, you get access to long-tail keyword suggestions, which have become the hallmark of great SEO.

Keywords Everywhere is a browser add-on for keyword research. By integrating with your browser, Keywords Everywhere saves you from the back and forth steps involved in keyword research.


Etsy SEO 

eRank boasts the largest selection of tools to improve your Etsy SEO and help grow your business on Etsy. eRank is a must-have product for every Etsy seller looking to improve their presence on Etsy’s marketplace.

Marmalead uses machine learning to take the guesswork out of getting found on Etsy. The tool helps you brainstorm, analyze, and apply winning keywords to your listings, and help you get found by customers.

Etsy Gadget is a set of tools for Etsy sellers that provides necessary information and analysis to promote better your shop and listings.



Canva is a must-have tool for your business. With Canva, everyone can create professional designs, banners, and social media posts. 

Vistaprint empowers small businesses like yours to market themselves effectively.



Trello is a fun tool for creating and organizing your to-do lists. Their boards, lists, and cards enable you to organize and prioritize your projects in a fun, flexible, and rewarding way.

Fancy Hands is a team of US-based assistants at your fingertips. Use any device, at any time of day, and their assistants will tackle anything on your to-do list!

Beeminder is a motivation tool that helps users visualize goals and set measurable targets.

Freedom is a digital distraction solution to help you focus on your tasks and get more work done. The app is used by over 1,000,000 people to reclaim focus and produc­tivity.

Todoist is a project management solution that meets the needs of small and midsize businesses. It is a great resource for creating to-do lists and getting them done.

RecueTime is a web-based management tool that monitors your computer usage and time spent on a site.



Quickbooks is more than just accounting software. It allows you to create invoices, track your cash flow, accept payments, see what’s selling, plan for the future, and more!

Wave provides free accounting software designed for entrepreneurs. Their award-winning software is easy to use with all the tools you need to manage your business finances.

TaxJar is focused on solving a problem no one wants to deal with — sales tax. TaxJar makes it easy to collect accurate sales tax for your business without the headache.

CraftyBase is an all-in-one business management software designed for handmade craft sellers. Ditch the spreadsheet so you can see your real-time inventory and COGS, track expenses, and make more sales.


Product Research

Google Trends shows you what people are searching for. You can use this tool to discover what your target audience is searching for online and analyze the information to gain insights on what products customers are purchasing.

Handmade Hunt is a super cool tool that showcases the top Etsy sellers. This tool is best used to learn from the top-performing handmade businesses and improve your shop. Take a look at the photographs, product descriptions, branding, and see how you can improve your business. 

Statistica is a business data platform with insights and facts across 170 industries and 150+ countries.


Social Media Scheduling

Hootsuite makes it easy to schedule your social media posts and is used by 800+ of the Fortune 1000 companies.

Tailwind saves you time scheduling to Pinterest and Instagram, posting at the best times for engagement, grow together with communities, and get more actionable analytics.

Buffer makes it super easy to share your brand’s story and grow your audience with publishing, analytics, and engagement platform used by over 75,000 companies.

Later is a free Instagram scheduling tool that helps you plan a month’s worth of posts in minutes.

Sprout Social is a powerful, all-in-one social media management platform that unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.


Social Media Tools

PinGroupie is a free Pinterest tool used to find group boards you can share your products on. Grow your reach and find new customers by sharing on popular boards.

SmarterQueue is the smartest all-in-one social media management tool for savvy marketers, influencers, entrepreneurs, and businesses.

BuzzSumo allows you to quickly discover content ideas, uncover platform insights, identify passionate influencers, and more.

Twitter Audit can help you discover how many of your Twitter followers are real or fake.

Social Blade tracks user statistics for YouTube, Twitch, Instagram, and Twitter! Get a deeper understanding of user growth and trends by utilizing Social Blade.

Portent‘s Content Idea Generator lets you create catchy titles for your next blog post, podcast, or video.


Link Shorteners

Bitly is the industry standard for link shortening.

Tiny URL is an easy to use link shortener with a free plan.

Ow.ly is now a part of the Hootsuite dashboard. Shorten links, measure traffic, and demonstrate social ROI right inside the Hootsuite dashboard.


Photo Editing

FotoFuze is a simple tool to remove the background in your product photography. Give your photos a professional background in seconds!

PicMonkey’s online photo editor tools are everything you need to make wow-worthy images.

Adobe Photoshop is the titan of the photo editing industry. While there is a steep learning curve, if you are serious about photo editing, Adobe Photoshop is for you.

Snapseed is a complete and professional photo editing app developed by Google. It is available on ios and android.

Blog Stomp is a simple tool for editing images and creating beautiful photo galleries.

Compressor is an excellent tool for optimizing images and reducing image size while keeping the image quality intact


Photos, Fonts, and More

SC Stock Photo provides stylized stock photography perfect for creating a digital backdrop for your product photography.

Creative Market is home to over 3 million unique fonts, graphics, themes, photos, and templates designed by independent creators around the world.

Shutterstock is home to over 350 million images, templates, video clips, and music tracks.

Unsplash offers over 2 million free high-resolution images brought to you by the world’s most generous community of photographers.

Pixabay is a vibrant community of creatives, sharing copyright-free images, videos, and music.

GIPHY is the best way to search, share, discover and create GIFs on the Internet.


E-mail Marketing

Drip is a great starter email program that will allow you to grow as you go! And it’s free to start.

ConvertKit helps you find your audience, turn them into true fans, and earn a living as a creator with our audience building and email marketing software

MailerLite helps you become an email marketing expert with advanced tools made easy for you. Includes live 24/7 support and integrations with popular platforms.

Constant Contact lets you create branded emails, sell products, build a website, and make it easy for people to find you—all from a single platform.

Mailchimp is one of the largest email marketing platforms, primarily because of its free plan.

Sendinblue offers cloud-based digital marketing tools to over 175,000 growing companies around the world. It is an excellent choice for small and medium businesses


Pricing Tools

PriceWoot uses its predictive analysis engine to suggest correct prices for your products to generate more revenues.


Flipper Tools makes research, listing, selling, and shipping faster, easier, and less confusing for sellers.


Inventory Software

CraftyBase is an all-in-one business management software designed for handmade craft sellers. Ditch the spreadsheet so you can see your real-time inventory and COGS, track expenses, and make more sales.

Craft Maker Pro helps handmade entrepreneurs automate your business, saving you time and money.


Automation Tools

Zapier eliminates manual, repetitive tasks by connecting the apps your small business relies on — so you can do more with less work.

IFTTT connects your apps and devices in new and remarkable ways.


Graphics & Mockups

Creative Market is home to over 3 million unique fonts, graphics, themes, photos, and templates designed by independent creators around the world.

The Hungry JEPG offers users thousand of premium graphic design resources available for instant download.

Craft Bundles is committed to bringing you high-quality craft-friendly products at affordable prices.

Design Hill is a creative marketplace that caters to the creative needs of businesses and individuals alike who can source high-quality designs from professional designers and buy unique products.


Color Theory and Color Palettes

Coolors helps you find the perfect color palette in minutes!

Colormind is a color scheme generator that uses deep learning. It can learn color styles from photographs, movies, and popular art.

Adobe Color lets you create color palettes with the color wheel, by image, or browse thousands of color combinations from the Adobe Color community.

Color Hunt is an open collection of color palettes with the goal of celebrating the beauty of colors and serving as a go-to resource for color inspiration.


Print on Demand

Printful is one of the largest print-on-demand services in the world. They provide easy print-on-demand drop shipping and fulfillment warehouse services.

Printify helps you Create and Sell Custom Products with your design.

Zazzle is a marketplace and print-on-demand service trusted by thousands of designers.

TeeSpring is a simple solution for creating and selling products that engage your fans and help you monetize your content.


Misc. Tools

LastPass is a free password management tool that keeps your passwords safe and secure.

Loom is bringing video messaging to the workplace. Record video messages of your screen, cam, or both. Faster than typing an email or meeting live.

Fiverr gives you access to talented freelancers to help you with your business needs.

Grammarly is a free writing tool that uses artificial intelligence and natural language processing to help you with your writing. It is great for proofreading your titles and descriptions!


Website Hosting

Kinsta is a managed WordPress hosting provider that helps take care of all your needs regarding your website. Kinsta runs its services on cutting-edge technology and takes support seriously.

Cloudways managed hosting that helps businesses unleash the full potential of their websites. I have used Cloudways in the past and I can highly recommend them. Their platform is easy to use and provides one of the fastest hosting services around.

WP Engine provides managed WordPress hosting for more than 1.2M websites and digital experiences. 24/7 support, best in class security, and market-leading technology

Dream Host makes sure your website is fast, secure & always up – so your visitors & search engines trust you.

Digital Ocean makes it simple to launch in the cloud and scale up as you grow – with an intuitive control panel, predictable pricing, team accounts, and more.

Bluehost is one of the largest website hosting providers powering millions of websites. They provide a low-cost platform that is great for small businesses.

SiteGround is built for easy website management, with a focus on WordPress hosting.



ShipStation is one of the fastest, easiest ways to get products to your customers! ShipStation automation rules give you second-to-none order and delivery automation options. Complete any multi-step shipping task in seconds. Automate product lists, attributes, filters, presets, tags, rules, auto-routing for the fulfillment, and more. 

Pirate Ship provides free shipping software that gets you up to 89% off USPS services. Thousands of small businesses buy USPS postage with Pirate Ship every day!

Stamps.com is a leading provider of Internet-based postage services. Stamps.com’s online postage service enables small businesses, enterprises, and online retailers to print U.S. Postal Service-approved postage with just a computer, printer, and Internet connection, right from their home or office

Shippo helps you ship smarter with rates from top carriers and everything you need for professional shipping in one place. Get started immediately, no coding or volume requirements.

easyship is a leading cloud shipping software powering merchants to scale globally. Connect your store for a shipping and tracking experience customers love.

eSupplyStore provides everything you need to ship your products and ensure they arrive in one piece.


Learn a New Skill

Skillshare is a learning platform with online classes taught by the world’s best practitioners. Personalized, on-demand learning in business, entrepreneurship, marketing, design, photography, and more.

Udemy is an online learning and teaching marketplace with over 130 000 courses and 35 million students. By connecting students all over the world to the best instructors, Udemy is helping individuals reach their goals and pursue their dreams.